Many, a nine-year-old American cocker spaniel, was a healthy little dog. But suddenly, his heart failed and after two heart attacks he died. His human left early and when he returned in the evening his family was afraid to break the news to him. By the time he got home, Many had already been buried near a park; He could not say goodbye to his partner and friend. Many pets end their days without a funeral service.
Now, Bye Bye Friend wants the pets to have a dignified farewell after the years they provided company to their humans. In fact, many people consider their pets part of the family.
In Mexico, pet ownership is on the rise and an increase in the adoption of companion animals – such as cats and dogs – was seen right in the middle of the pandemic. According to data from the National Council of Manufacturers of Balanced Foods and Animal Nutrition (Conafab), the production of pet food grew 7.2% in the last year. For Genaro Bernal, general director of Conafab, this is explained by the responsible ownership of dogs and cats.
Just as pet owners seek to give them specialized food, they also want to give them a proper goodbye when that sad moment arrives. “With more than 40 years of paying tribute to the lives of Mexican families, we have understood that when pets die they leave as a family. His role is more important every day, ”said Manuel Ramírez, CEO of J. García López and Bye Bye Friend.
The manager said in an interview with Business Insider Mexico that they took advantage of a market niche that was delegated to veterinarians; although this medical sector does not specialize in cremations or funerals.
The pain of families when losing a pet is, sometimes, comparable to the death of a person, said Ramírez in an interview with Business Insider Mexico. “In Mexico there was no place that honors these pets and offers a special farewell,” he said.
Although the funeral service and cremation for pets began in 2020 they already have more than 7,000 funeral plans for pets. In November alone, Bye Bye Friend —with facilities south of Mexico City— served 95 services, three a day. It even already has plans to expand to the center and west of the capital.
To serve this market niche, the J. García López funeral home bought a special oven for pets in which it invested $ 110,000. This one he got in Tampa, Florida. The cost of performing the basic funeral service is 4,800 pesos.
At the moment, their services are only available in Mexico City and include:
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